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Communicating your best case for support: Strategic communications webinar series

Developing Compelling Proposals

Creating proposals that help to move donors to give is part art, part science. While there aren’t shortcuts, there are winding, maddening routes that can be avoided. The keys are understanding strategic objectives, the basic argument and donor motive.

Church_Melinda_web_2018

 

Melinda Church delights in both making donors cry and presenting a sound argument for support. She leads GG+A’s practice in strategic communications.

Using Digital to Elevate Philanthropy

The development communications playbook is often built around traditional media. But between printed materials and formal documents, there’s a lot of room and potential for using integrated tools to energize your ask.

Jason Shough

 

Jason Shough brings a creative director’s field of vision to our strategic communications work at GG+A. As a consultant, he’s helped a wide range of clients, large and small, to tell their stories with impact and heart.

[Webinar 2] Recording

 

A Strategic Team:  Strengthening the Writer-Gift Officer Partnership

Writers and gift officers: We know we’re partners, but how can we work together more effectively to achieve our shared objective? How can our collaborations raise more money for our mission-driven work? We’ll talk through tips and tactics that pull the writer/gift officer partnership together and create the strongest collaborations, both internally and with donors.

Church_Melinda_web_2018

 

Melinda Church delights in both making donors cry and presenting a sound argument for support. She leads GG+A’s practice in strategic communications.

 

Chris Begley

Chris Begley has spent her career describing the importance of museums to donor audiences. She works across GG+A’s arts & culture and strategic communications practice areas, guiding fundraising programs and developing persuasive written material.

 

[Webinar 3] Recording

Making the Case for Cultural Institutions: The Core Argument for Support

Cultural institutions face distinctive philanthropic challenges. With so many great philanthropic causes in today’s society and exponential growth in the number of museums and performing arts organizations, cultural institutions have to be better at defining their impact. In this session, we’ll discuss how to tell stories about your institution that capture the heart and mind of your prospects.

Chris Begley

Chris Begley has spent her career describing the importance of museums to donor audiences. She works across GG+A’s arts & culture and strategic communications practice areas, guiding fundraising programs and developing persuasive written material.

 

[Webinar 4] Recording
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