Dan Lowman

Senior Vice President, SurveyLab

My role has always been about finding good data, turning it into information, and then proposing action.


Dan Lowman is Senior Vice President & Director of GG+A’s SurveyLab. Dan created SurveyLab as a division within GG+A in 2016 and since that time he has overseen hundreds of surveys for all types of nonprofit organizations.

SurveyLab has become the industry’s gold standard for research into charitable giving intent, attitudes toward an organization, case/brand messaging testing, and many other subjects. Dan oversees survey content, methodology, and reporting for online, print, phone, and in-person surveys.

In 2019, Dan and the SurveyLab team launched DX: The Donor Experience Dashboard, a revolutionary new product to provide real-time metrics for donor relations and stewardship programs.

In 2004, Dan led the team that developed and launched DonorScape®, the first-ever web-based prospect screening service. Since that time, Dan has focused on applying data and analytics to strategic fundraising issues in support of GG+A’s evidence-based approach to counsel. His work has taken him to clients in all 50 states and 8 countries.

Since joining GG+A in 2000, Dan has become widely known for his expertise in market research, prospect research and management, annual giving, ratings and analytics, grateful patient programs, giving societies, campaign planning, and metrics.

Previously, Dan served as a United States Peace Corps volunteer in the Slovak Republic. Dan is an alumnus of the University of Illinois at Chicago, where he graduated with college honors and highest distinction.

  • American Cancer Society
  • American Civil Liberties Union
  • American College of Financial Services
  • American Committee for the Weizmann Institute of Science
  • Aquarium of the Pacific
  • Arkansas Tech University
  • The Art Institute of Chicago
  • Barack Obama Foundation
  • California Institute of the Arts
  • Cardiff University
  • Carnegie Hall
  • Carnegie Mellon University
  • Celebrity Series of Boston
  • Chamber Music Society
  • Chicago Botanic Garden
  • Chicago Council on Global Affairs
  • Colby College
  • Columbia University
  • Cornell University
  • Covenant House
  • Curtis Institute of Music
  • Dartmouth University
  • Drexel University
  • Durham University
  • Fidelity Foundation
  • Geffen Playhouse, Los Angeles
  • George Mason University
  • Gonzaga University
  • Hebron Academy
  • Hobart and William Smith Colleges
  • Holderness School
  • Horace Mann School
  • The Hotchkiss School
  • The Huntington Library, Art Collections, and Botanical Gardens
  • Iowa State University Foundation
  • John G. Shedd Aquarium
  • Keck Medicine of the University of Southern California
  • Kent Denver School
  • Knox College
  • La Salle University
  • Lincoln Center for the Performing Arts
  • The LIVESTRONG Foundation
  • Loma Linda University Health
  • Loomis Chaffee School
  • Los Angeles Philharmonic
  • Loyola University Maryland
  • Make-a-Wish Foundation of America
  • University of Maryland
  • Medical and Health Sciences Foundation
  • Memorial Hermann Foundation
  • Missouri State University System
  • Museum of Contemporary Art
  • Museum of Fine Arts, Boston
  • National Air and Space Museum
  • The National Ballet of Canada
  • Nevada Museum of Art
  • New York Philharmonic
  • The Newberry Library
  • Northeastern University
  • Northwell Health Foundation
  • The Ocean Conservancy
  • Oklahoma State University Foundation
  • Olin College of Engineering
  • Oregon State University
  • Peddie School
  • Pennsylvania Ballet
  • Saint Mary's College of California
  • Saint Mary's Doran Foundation
  • Saint Mary's School
  • San Francisco Museum of Modern Art
  • Scripps College
  • Smithsonian Institution
  • Teachers College, Columbia University
  • Trinity College
  • The University of British Columbia
  • The University of Queensland
  • The University of Texas at El Paso
  • United States Naval Academy Foundation
  • University of California, Berkeley
  • University of California, Irvine
  • University of California, Los Angeles
  • University of California, San Francisco
  • University of Chicago
  • University of Chicago Medicine
  • University of Colorado Foundation
  • University of Florida Foundation
  • University of Illinois Foundation
  • University of Leeds
  • University of Massachusetts Boston
  • The University of Mississippi
  • University of Missouri-Columbia
  • University of Nebraska Foundation
  • University of Notre Dame
  • University of Pittsburgh
  • University of Rochester
  • University of South Carolina
  • University of Southern California
  • Utah Shakespeare Festival
  • Vanderbilt University
  • Washington University in St. Louis
  • Williams College

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