Melinda Church

Senior Vice President

I am driven by understanding my clients’ unique opportunities and developing innovative solutions that deliver tangible results.

Biography

Melinda Church co-leads the Strategic Communications practice area. Her clients span higher education, academic medicine and healthcare, arts and culture, independent schools, and the social sector. Since joining GG+A, she has partnered with more than four dozen clients to accelerate their mission-driven goals, grow their philanthropic support, and elevate their reputation. Her work with clients includes philanthropic priority setting; case and proposal development; organizational structures, development, and planning; issue mitigation; and new leader coaching; among other activities.  

Before joining GG+A as Senior Vice President in 2016, Melinda served in numerous leadership positions in higher education. Her 25 years of experience in communications and marketing includes senior leadership roles at the University of Virginia and The Ohio State University, among other colleges and universities. At U.Va., she worked for President John Casteen during public higher education’s first billion-dollar campaign. Much of her work there involved institutional and executive positioning, speech writing, and case and proposal writing.  

As Vice President of University Communications and Marketing at Ohio State, Melinda oversaw the full range of marketing, branding, communications, and public relations functions. She developed a unified visual identity to strengthen national brand reputation, led communications strategy for all corporate affinity partnerships, and created metrics for guiding her team’s efforts and reporting to the Board. As Vice President, Advancement Integration and Communications, she worked with deans and others to develop concepts, white papers, and proposals for eight- and nine-figure gifts; create optimal structures for fundraising communications across the institution; and conceive engaging events for volunteer leaders. Melinda served as Executive Officer to the President of Ohio State, leading the operations of the President’s Office, special events, the University Residence, and executive communications. To maximize the effectiveness of the University’s senior leadership team, she developed and led a new approach to planning and staging the implementation of major institution-wide initiatives. She planned international travel to grow higher education and business partnerships, and she served as a University delegate throughout China, Turkey, India, Iceland, Europe, and the United Kingdom. She conceived and executed the 2012 opening events for Ohio State’s Gateway Office in Mumbai.  

Melinda has served in philanthropic and alumni communications roles at Washington and Lee University and Virginia Military Institute. She taught expository writing at Harford County Community College. Prior to her work in higher education, she was managing editor of Indiana Business magazine. Melinda has edited and designed several academic and general-audience books. She is an award-winning writer, artist, designer, and silversmith.  

Melinda holds a master’s degree in journalism from Indiana University and a bachelor’s degree in English (creative writing) from the University of Washington.

Clients
  • Albright College
  • Ann & Robert H. Lurie Children's Hospital of Chicago
  • Art Institute of Chicago
  • Barack Obama Foundation
  • Berkeley School of Law
  • Bucknell University
  • University of Cambridge
  • Canadian Institute for Advanced Research
  • Carnegie Mellon University
  • The University of Chicago Medicine
  • Cincinnati Museum Center
  • Columbia University Mailman School of Public Health
  • Columbus Foundation
  • Columbus Ideas
  • Curtis Institute of Music
  • Dartmouth College
  • Emory University
  • Hawai'i Pacific University
  • Hobart and William Smith Colleges
  • International School of Indiana
  • Kenyon College
  • King’s College London
  • KU Endowment
  • Lyric Opera of Chicago
  • McGill University
  • National Cathedral School
  • The University of North Carolina at Greensboro
  • The Ohio State University
  • The Ohio State University Wexner Medical Center
  • Oregon State University
  • Pennsylvania State University
  • Pomona College
  • Pratt Institute
  • Purdue University
  • The University of Queensland
  • University of Rochester
  • Rodale Institute
  • Rush University Medical Center
  • Sarasota Orchestra
  • Sheppard Pratt Health System
  • Siemer Institute
  • Simon Fraser University
  • Smithsonian Institution
  • Temple University College of Public Health
  • The University of Toledo
  • University of Toronto
  • University of Dayton
  • University of Maryland Medical Center
  • University of Missouri
  • University of Pennsylvania Museum
  • University of Pennsylvania School of Nursing
  • University of Virginia Curry School of Education
  • University of Virginia Darden School of Business
  • UT Health
  • University of Virginia
  • University of Wisconsin
  • Yale Cancer Center
Areas of Expertise
  • Case and Proposal Development
  • Event and Stewardship Strategy
  • Leader Positioning
  • Marketing Communications Plans
  • Marketing Communications Program Reviews

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