Do you have prospective donors ready for principal-gift proposals? Big ideas that need to be developed into concept papers? Annual giving appeals that could use a fresh strategy and voice?
GG+A can help drive gift conversations with thoughtful, compelling writing.
We’re writers, first and foremost. All day, every day, we’re immersed in creating gift propositions that help move donors to engage and give. We understand best practices and innovation, and we see what works.
GG+A’s Strategic Communications team has hard-earned savvy in writing gift propositions for clients across all nonprofit sectors. We combine deep expertise in philanthropic writing with subject-matter knowledge in education, arts and culture, medicine, healthcare and science.
A flexible writing resource
Gift conversations can move at unpredictable speeds. A dean or curator has dinner with a potential donor, and two concept papers are needed within a week. Gift discussions with an eight-figure donor were on the back-burner, but the yellow light just turned green and you need a proposal in 15 days.Our Gift Proposition Writing provides you with a block of flexible hours—and you determine how they are used. We partner with you for a set number of hours, over a specific number of months. The more we work with you, the better we understand you, and the more efficient and effective we become writing on your behalf.
Expertise from GG+A writers
- 100% devoted to philanthropic writing
- A thorough understanding of best practices and innovation
- Experienced, outsider’s view of your distinctive position and argument for support
- Immediate, flexible writing help when needs arise quickly
We don’t work in a silo, but collaborate with talented gift officers and client teams.
Successful writing partnerships
For the past two years, a member of GG+A’s communications team has been writing for a comprehensive research university and medical center. Of the seven principal gift proposals and concept papers she has written for the institution—with a total value of $750 million—the client has raised approximately $195 million.
Our partnership has advanced the client’s strategic objectives in curbing opioid abuse, lifting the middle class, advancing research in cancer and heart disease, and educating future leaders. Additional solicitations are ongoing.