GG+A Playbook: Why stewardship matters: Creative solutions to engage donors now and into the future


Stewardship is a crucial ingredient for every high-performing institution. It deepens relationships, binds people to the institution, and inspires future gifts. Yet, we know it is also an area that often gets overlooked or underfunded as institutions have to make choices about deploying resources.

This edition of the Playbook gathers together our consultants’ and clients’ best thinking and creative ideas for addressing a myriad of stewardship challenges. These strategies are relevant not only during this pandemic but also well into the future, and we hope you will find them helpful!