GG+A’s New Playbook: European Arts and Culture Donor Discovery
We Understand Your World
The perceptions and practice of philanthropy differ from place to place around the world: the historical and cultural norms that influence giving, the employment of professional fundraisers, the inclination or ability to invest in best-practice development programs, the etiquette of requesting gifts and stewarding donors.
During our decades of experience working with clients outside the United States, GG+A has acquired nuanced understanding of diverse philanthropic environments in Europe, Asia, Australia, Antarctica, and North and South America. At the same time, our clients have gained insights into the hallmarks of high-performing U.S. fundraising programs, which they have applied in ways that work best for their respective organizations.
Challenges and Solutions
One of the most formidable challenges many of our non-U.S. clients face is the need to promote the habit of giving at institutions that used to be largely or entirely state-supported and in countries where private philanthropy is less prevalent. Another, at a very practical level, is the pressure to recruit and retain highly skilled fundraising staff in markets with consistent shortages of experienced talent. Also common at higher education institutions, we find, is the need for development professionals and academic leaders to learn how to collaborate on major-gift fundraising for best results.
Whatever the combination of factors, GG+A conducts data-based analysis and provides pragmatic guidance for implementing strategic recommendations.
A shift in annual giving strategy yields strong results.
University of SheffieldRead Success Story
GG+A provides all clients, worldwide, with a comprehensive suite of services to create and sustain high-performing fundraising and constituent-engagement programs. These include:
GG+A has worked extensively with leading universities and other non-profit institutions in the UK, Canada, and Australia. We also have served a variety of clients elsewhere in Europe and in Asia. Here is a sampling:
- Cancer Research UK
- Imperial College London
- King’s College London
- London Business School
- London School of Economics and Political Science
- Macquarie University
- McGill University
- The National Gallery
- Prince’s Trust International
- University of Salford
- South Georgia Heritage Trust
- The University of British Columbia
- The University of Queensland
- University of Alberta
- University of Cambridge
- University of Oxford
- University of Toronto
- Victoria and Albert Museum