Laurie L. Musgrove is a Senior Vice President in the Higher Education practice area, with more than 30 years of experience leading advancement programs at both public and private universities, academic medical centers, and cultural institutions. She is returning to a consulting role at the firm, having previously worked with numerous colleges and universities, academic medical centers, and other nonprofit institutions to strengthen fundraising performance. Laurie’s expertise includes advancement program evaluation, volunteer and gift officer training, campaign planning and management, major and principal gifts, donor cultivation, and stewardship.
During her tenure at GG+A, Laurie worked with such clients as Dartmouth College, Drexel University, the University of Florida, and many others. She has extensive experience in evaluating programs, identifying opportunities and solutions for growth, defining successful donor strategies, and guiding the planning and execution of major campaigns. Earlier in her career, Laurie served for ten years as Vice President for University Advancement at Bryant University, leading Bryant’s first comprehensive campaign and exceeding its goal ahead of schedule. She also served as Assistant Vice President for Development and Major Gifts at Villanova University during its $125-million Campaign for Villanova, managing the major gifts program and associated volunteer structure.
In addition to serving as Associate Vice President and Director of Development for Drexel University, Laurie held key development positions at Penn State University during the Campaign for Penn State, managing the school-based major gift staff and the Regional Major Gifts Initiative. She served in several development and administrative leadership positions at the University of Texas at Dallas, and Laurie formerly held development roles at the Dallas Symphony Orchestra, the Dallas Ballet, the Fort Worth Opera Association, and the University of Missouri-Columbia.
Laurie completed her bachelor’s degree in music history and literature from Southern Methodist University.