Transformational Giving: Keys to Unlock Principal Gifts
As wealthy donors continue to give increasingly larger amounts, principal giving has emerged as a powerful force in philanthropy. Distinctive from major gifts due to their transformational nature, principal gifts tackle some of society’s greatest challenges and include donors themselves in the co-creation of bold solutions.
If your organization is eager to attract principal gifts, this GG+A Playbook is for you. Inside, our consultants explore:
- Strategies for developing and managing a high-performing principal gifts program
- Key metrics to prioritize in building a principal gifts pipeline
- How to perfect the $1-million ask
Preorder your copy of the GG+A Playbook today!
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