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Survey Lab: You’ve Got Your Donors’ Names. Why Can’t They Have Yours?

GG+A Survey Lab research on the donor experience finds that personalization in the age of automation elicits more positive and effective dialogue with donors. Thank you messages and other communications sent from a direct point of contact are small, yet effective, gestures of stewardship.

University of Virginia Announces $5 Billion Fundraising Initiative

This month, the University of Virginia announced a $5 billion fundraising initiative to strengthen “core priorities” - Faculty, fellowships, student access, and affordability - in the advancement of new and existing programs and capital projects.

Podcast: Conversation with Mark Wrighton

Scott Atwell sits down with Mark Wrighton, Chancellor at Washington University in St. Louis to discuss the success of the university's advancement and development during Wrighton's tenure.

GG+A Webinar on the Giving Institute’s 2018 Annual Report

Grenzebach Glier and Associates presented a webinar on the Giving Institute’s 2018 Annual Report on Philanthropy - now available to watch or download slides.

Webinar: Three Fundamentals of Compelling Proposals

Take your proposal writing skills to the next level by joining GG+A Strategic Communications Senior Vice Presidents Ed Sevilla and Melinda Church as they discuss the fundamentals of crafting inspirational and compelling gift proposals during this 30-minute webinar.

San Francisco Conservatory of Music Announces Historic $46.4 Million Gift and Performing Arts Center

SFCM has received the largest single gift made to a conservatory or music school for a new facility in history – from the William K. Bowes, Jr. Foundation

The Art Institute of Chicago Announces Historic Gifts Totaling $70 Million

The Art Institute of Chicago announced two historic gifts – a $50 million unrestricted gift from Janet and Craig Duchossois and a $20 million dollar gift from Robert and Diane v.S. Levy for acquisitions and operations.

The Power of Penn Campaign Starts Up

The University of Pennsylvania recently announced "The Power of Penn: Advancing Knowledge for Good," a $4.1 billion fundraising and engagement campaign.

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Video: 10 Questions with Penn State's Paul Clifford

Paul Clifford is the Chief Executive Officer of the Penn State Alumni Association. Scott Atwell, GG+A Senior Vice President and Co-Leader of the Alumni Engagement Practice Area, has 10 Questions for him.

Podcast: Conversations / Alumni Metrics Roundtable at CASE Summit

Scott Atwell and Barney Ellis-Perry sit down with special guests, JT Forbes from Indiana University, Jennifer O'Flannery Anderson from Nova Southeastern Univerisity, and Jeff Todd from the University of British Columbia to discuss alumni metrics.

Survey Lab: Your Peers are Listening. Are you?

A new survey of 231 college administrators conducted by the GG+A Survey Lab finds that use of market research tools such as surveys and focus groups are in widespread use, and most respondents say that the results of this kind of market research would be useful to them.

Know Your Audience: Developing Donor Personas

Creating donor personas, or carefully defined groups that share common traits, is one method that allows you to gain a more nuanced understanding of your current and prospective donors. The resulting data can help you create targeted messages—saying the right thing to the right person at the right time—while maintaining your organization’s voice.

Donor-Advised Funds: What Do They Mean for Your Organization?

A DAF is a philanthropic fund maintained and operated by a sponsoring charitable organization. Although DAFs are a hot topic in philanthropy, there is limited aggregate data regarding their recipients, so this is a particularly exciting study for our industry.

Retail Therapy and the Donor Experience

Being a customer in the retail world is not unlike being a donor in the philanthropic world.

Hitting the Emotional Bullseye: Proposals that Target Donor Motivation

Understanding the specific motivations of a donor – the individual at the other end of the proposal you’re writing – is essential to assembling the pillars of the argument.

The Effects of Student Loan Debt on Charitable Giving

A recent GG+A Survey Lab study finds that college students and recent graduates think that giving to charity is important, but many aren’t able to because of student loan debt and other financial restrictions.

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