GG+A Webinar: Fundamentals of Annual Fund: Retention, Acquisition, and Driving Total Dollars
Adrian Salmon, Vice President
Anna Swanson, Senior Vice President
Originally broadcast on October 10, 2018
Are your participation rates falling? Is donor acquisition stagnant? Take your Annual Fund to the next level by joining GG+A Annual Fund and Analytics consultants Adrian Salmon and Anna Swanson as they discuss the fundamentals of combining analytics with compelling messaging with to drive Annual Fund results. Combining the “head” of data with the “heart” of the message creates compelling, data-driven strategies to achieve remarkable Annual Fund outcomes.
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