GG+A Webinar: Fundamentals of Annual Fund: Retention, Acquisition, and Driving Total Dollars

by Adrian Salmon

GG+A Webinar: Fundamentals of Annual Fund: Retention, Acquisition, and Driving Total Dollars

Presented by:

Anna Swanson, Senior Vice President

Originally broadcast on October 10, 2018

Click here for the slides and webinar recording.

Are your participation rates falling? Is donor acquisition stagnant? Take your Annual Fund to the next level by joining GG+A Annual Fund and Analytics consultants Adrian Salmon and Anna Swanson as they discuss the fundamentals of combining analytics with compelling messaging with to drive Annual Fund results. Combining the “head” of data with the “heart” of the message creates compelling, data-driven strategies to achieve remarkable Annual Fund outcomes.

We would like the opportunity to learn more about the challenges and opportunities you’re facing, and we invite you to contact us at aswanson@grenzglier.com and asalmon@grenzglier.com, or by calling (312) 372-4040.

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About the author

Adrian Salmon

Vice President

Adrian Salmon, Vice President, GG+A Europe, brings 25 years of direct-marketing fundraising experience in the higher education, arts and culture, and wider nonprofit spheres. His particular expertise includes digital engagement and stewardship, direct mail fundraising, annual giving program management, and management of contributions from integrated mail and online appeals. Before…

Full Biography View More Posts

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