Looking out 90 days, just eight (8%) of respondents see low impact on fundraising, a decrease of six points from the previous survey. Thirty-six (36%) see a moderate impact, and forty-three (43%) see a high impact, a number that has held steady since May.
As institutions continue to report their fiscal year numbers, there is a decline in their participation rate or number of donor’s year-over-year (68%). Only thirteen (13%) reported an increase. Fifty-seven (57%) reported a decrease in new donors, twenty-one (21%) said it is about the same since last year, and twenty-three (23%) said it increased.
Download the full report here.
Based on input from 1,764 participants, GG+A SurveyLab is conducting a weekly tracking survey of fundraising offices to provide data for the industry to understand trends and conditions stemming from the COVID-19 pandemic. This report contains data collected through an online survey conducted September 7 to September 20. These data points are compared to data collected over the previous 18 weeks: Aug 24 -Sept 6, Aug 10-23, July 27-Aug 2, July 20-26, June 22 – 28, June 15-21, June 8-14, June 1-7, May 25-31, May 18-24, May 11-17, May 4-10, April 27-May 3, April 20-26, April 13-19, April 6-12, March 30-April 5, March 23-29 and March 16-22.
If you would like to participate in the tracking survey, please email firstname.lastname@example.org. We encourage you to share the report with colleagues.
The full report includes detailed breakouts for each question in the survey, comparison tables by week and organization type, and extensive verbatim comments with creative ideas, status updates, concerns, and solutions from fundraisers around the world.