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Fundraisers outlook remains steady while nonprofits begin to see greater impact on budgets and staff

October’s outlook on fundraising has remained somewhat steady with September numbers – just forty-two percent (42%) of fundraisers anticipate a 90-day high negative impact. However, there have been more budget cuts (91%) and permanent layoffs (33%) reported in October than in the past three months. Greater numbers of fundraisers report budget cuts in the Higher Education (86%) and Healthcare (82%) industries.

Download the full report here.

Methodology

Based on input from 1,764 participants, GG+A SurveyLab is conducting a weekly tracking survey of fundraising offices to provide data for the industry to understand trends and conditions stemming from the COVID-19 pandemic. This report contains data collected through an online survey conducted September 7 to September 20. These data points are compared to data collected over the previous 18 weeks: Sept 7 -20, Aug 24 -Sept 6Aug 10-23, July 27-Aug 2July 20-26June 22 – 28June 15-21June 8-14,  June 1-7,  May 25-31May 18-24, May 11-17, May 4-10, April 27-May 3, April 20-26April 13-19April 6-12March 30-April 5March 23-29 and March 16-22.

If you would like to participate in the tracking survey, please email surveylab@grenzglier.com. We encourage you to share the report with colleagues.

The full report includes detailed breakouts for each question in the survey, comparison tables by week and organization type, and extensive verbatim comments with creative ideas, status updates, concerns, and solutions from fundraisers around the world.

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About the author

Dan Lowman

Senior Vice President, SurveyLab

Dan Lowman is Senior Vice President & Director of GG+A’s SurveyLab. Dan created SurveyLab as a division within GG+A in 2016 and since that time he has overseen hundreds of surveys for all types of nonprofit organizations. SurveyLab has become the industry’s gold standard for research into charitable giving intent,…